BIZBarcelona - Salón Emprendedor

Intuitive Automata , Hong Kong, China, is pioneering the commercial application of affordable socially interactive robots for the rapidly growing home health industry. We build on years of research in human-robot interaction that shows the effectiveness of robots in sustaining engagement over time. As obesity and chronic illness reach epidemic proportions around the world, our products are positioned as innovative, engaging, and intuitive technology that provide much-needed support for overcoming and managing these conditions.

An early robot prototype used in our successful trials

We created Autom™, the first robotic weight loss coach, to help millions of people worldwide.  She gives constant support and motivation based on models of relationships that top doctors and coaches employ when helping people.  Two-thirds of the adult population in the US is overweight or obese, with other developed nations close behind.  Ninety-five percent of people who try to diet fail to keep off weight, which leads to serious health care problems and a shortened life span.  Autom™ greatly increases a dieter’s chance of success by providing continuous, engaging support.  In an initial trial, Autom™ was shown to be significantly more effective than traditional weight loss programs.

Autom™ will be sold with a subscription service that provides frequent updates of her information and allows customers to share data with health care providers or friends.  We expect rapid growth in sales based on the early trial, large target market, and willingness of dieters to try new products to achieve weight loss. Our core technology will be applied to other long-term applications including chronic disease management, rehabilitation treatment, and supporting elderly care.

Our interdisciplinary team includes a CEO with extensive robotics and health care technology experience, a CTO with a strong management and software architecture background, and a CDO with a keen understanding of the user and success in bringing products to market.

24 of the most innovative start-ups in the world will meet at HiT Barcelona on 17-19th june.

Do you want to better know?

Seracell, the first company to truly give the opportunity to preserve umbilical cord

Every day 2,000 babies are born in Germany. Nature has blessed them with a biological gift contained in their umbilical cord blood: After the cord has been cut, the blood remaining in it is still rich in the stem cells which their bodies are made of. These cells may be harvested without risk and conserved at – 170°C in their virginal condition for the stem cell therapies of the future. These therapies may cure or help to cure many grave diseases, such as auto-immune diseases (e.g. diabetes or multiples sclerosis). They may also be used to repair damaged tissues such as the skin or brain or even build up functional tissues such as heart valves.

Seracell is the first company worldwide to truly give all expectant parents the opportunity to preserve their children this natural gift, offering the service at just Euro 180 one-time and Euro 6 per month (decreasing even further over time). Seracell also scraped complicated paper forms and replaced them by an simple order process on the internet. Expectant parents are becoming increasingly aware of this one-time opportunity and the German market has grown strongly in the first quarter of 2009.

Stem cell experts & entrepeneurs in internet business

Seracell is headquartered in Rostock (Germany) and was founded in 2002 by stem cell experts from the oldest university in Northern Europe. Operating four clean rooms certified under EU-GMP regulations, it complies with the German Medicinal Products Act and the Tissues and Cells Act.

Originally stem cells were produced solely for use in clinical therapy to treat cancer of the blood and bone marrow. In 2007, experienced entrepreneurs in the internet business joined the management team and together with the medical experts carefully designed this new service offering to expectant parents.