Andy McGuire: mobile innovation
Andy McGuire is the Vice President - Mobile Innovation at GSMA.
Paul Rupert says about it: “Looking to raise the profile and bring attention to the initiatives of innovative companies, the GSMA has crafted a GSMA “endorsement” process to take mobile technology, application or service ideas from concept to launch through a unique, high profile audience of Operators, Investors and Media. It’s a great idea providing a tool which enables the mobile operator community to be more of a center of influence within the mobile industry ecosystem.”
Andy McGuire of GSMA talk about the Mobile Innovation Marketplace Awards, the process and understanding what innovation really means.